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Words Have Power: Why Copywriting Matters for Your Business?
4 days ago
When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Copywr...
Continue ReadingA Quick Guide to Promotional Bags
Jan 16
Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional products &...
Continue ReadingCase Study: Wave Hello to Recognition
Jan 09
Item: JAFFA® Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip to ...
Continue ReadingYour Customers Won't Want to Remove These Promotional Products From Their Desks
Jan 01
At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a coupl...
Continue ReadingCase Study: Safety First
Dec 25, 2020
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...
Continue Reading6 Helpful Tips to Address Unhappy Customers
Dec 18, 2020
It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhe...
Continue ReadingThe Value of Custom Packaging
Dec 10, 2020
When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...
Continue ReadingBeyond PPE: 6 Feel-Good Promo Products for Hospitals
Dec 03, 2020
Although 2020 has been over-saturated with PPE products, hospitals and medical offices still seek other promo product ideas (beyond PPE) to pass out to patients, nurses, and visitors. Whether ...
Continue ReadingCase Study: Lunchtime Appreciation
Nov 26, 2020
Description: ID Lunch BagIndustry: Health Care / PharmaceuticalWhat it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought their lun...
Continue ReadingSwing, Batter! The Best MLB Promotions
Nov 18, 2020
Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way...
Continue ReadingCase Study: Info in a Flash
Nov 11, 2020
Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to distr...
Continue ReadingBranding 101: Let’s Talk Logos
Nov 04, 2020
A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...
Continue Reading5 Corporate Gifts Your Clients Will Love
Oct 27, 2020
Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional pr...
Continue Reading6 A+ Products for Online Education Courses
Oct 20, 2020
Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and study...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Oct 13, 2020
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...
Continue ReadingCase Study: Don't Run from this Promo!
Oct 06, 2020
Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships. They h...
Continue Reading6 Products to Include in Every Holiday Gift Basket
Sep 28, 2020
It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...
Continue ReadingCase Study: Beach Balls? Bingo!
Sep 21, 2020
Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...
Continue ReadingCase Study: Rock out on the Run
Sep 14, 2020
Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could us...
Continue ReadingGiving Back: The Importance of Corporate Social Responsibility
Sep 07, 2020
Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a bett...
Continue ReadingO Canada! 6 Promotional Products Made in Canada
Aug 30, 2020
From sea to sea, Canada is a large and beautiful country that produces a wide range of products. There are so many Canadian-made products to choose from, but we worked hard to narrow it down to a shor...
Continue ReadingCase Study: An Icy Cool Promotion
Aug 23, 2020
Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for a doze...
Continue Reading5 Promo Products That Are Bright, Light, and Ready to Excite
Aug 16, 2020
Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional produc...
Continue ReadingCase Study: It’s a Date!
Aug 09, 2020
Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...
Continue ReadingCase Study: The Write Stuff
Aug 01, 2020
Description: Rumba PenIndustry: AutomotiveWhat it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country.How it was distributed: Pens were ...
Continue Reading6 Promotional Products That Put Safety First
Jul 25, 2020
Whether it’s on a construction site, warehouse, or a laboratory, it’s always important to help your workers stay safe. Encourage your employees to make safe choices all year long with thes...
Continue Reading7 Sources to Boost Your Creativity
Jul 18, 2020
Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to get ...
Continue ReadingCase Study: I Was Framed!
Jul 11, 2020
Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wanted a...
Continue Reading6 Promo Products for the Great Outdoors
Jul 03, 2020
A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...
Continue Reading6 Purr-fect Promo Products for Cat Lovers
Jun 26, 2020
Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...
Continue ReadingLead a Healthier Lifestyle With These 6 Promotional Products
Jun 19, 2020
Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, the ...
Continue Reading8 Corporate Gifts for Your Employees
Jun 12, 2020
The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...
Continue ReadingCase Study: Improve Sales and Traffic
Jun 05, 2020
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...
Continue ReadingCase Study: Yes, We Can!
May 28, 2020
Description: Kan-TasticIndustry: Food & BeverageWhat it was purchased for: Fast-food chain giveaway for college football night.How it was distributed: The vendor handed the Kan-Tastic out at the...
Continue ReadingOur Top 10 Favorite Eco-Friendly Products
May 21, 2020
Sometimes it’s good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The produ...
Continue ReadingCase Study: Wine for the Win
May 14, 2020
A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...
Continue ReadingCase Study: Where Has Your Pen Been?
May 07, 2020
Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has yo...
Continue Reading5 Quick Pick-Me-Ups You Can Send Your Employees at Home Right Now
Apr 30, 2020
Show your staff some much needed appreciation while they work from home with these inexpensive and mailable products. While many people are getting used to the “new normal” of working fro...
Continue Reading6 Calming Products for Skincare Lovers
Apr 23, 2020
The hottest beauty trend of the late 2010s among millennials and Gen Zers was the dewy, bare-faced, minimal makeup look. This “Glossier girl” revolution led to a resurgence in skincare as ...
Continue Reading25 Insane Facts About Promotional Products
Apr 16, 2020
You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising across a...
Continue ReadingCase Study: Zip It Up
Apr 08, 2020
Description: Hit Sports Pack with Front ZipperIndustry: Broadcast Media/TelecommunicationWhat it was purchased for: A cellular provider needed giveaways for an event at a major university.How it...
Continue ReadingHow to Put Together an Onboarding Kit
Apr 01, 2020
Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t just ...
Continue ReadingWhat Millennials Want (And How to Work With Them)
Mar 24, 2020
Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...
Continue Reading7 Promotional Products For Those On the Go
Mar 17, 2020
According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...
Continue ReadingCase Study: A Cheese-y Promotion
Mar 10, 2020
Objective A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. ProductCoupon Gatefold Photo FolderPersonalizationRes...
Continue ReadingHow to Manage the Workload of a Leader
Mar 03, 2020
We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym ever...
Continue Reading5 Unique Rainy-Day Promotional Products to Keep You Covered!
Feb 25, 2020
Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure to ...
Continue ReadingCase Study: Health & Wellness Spas
Feb 18, 2020
Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatm...
Continue Reading6 Promotional Products for Music Lovers
Feb 10, 2020
These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-the...
Continue Reading8 Promo Products That Will Kick Start Your Goals
Feb 03, 2020
We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physical...
Continue Reading5 Healthy Tips for Business Trips
Jan 27, 2020
So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...
Continue Reading10 Tweetable Quotes for Motivation
Jan 20, 2020
People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...
Continue ReadingGraphic Design Terms Everyone Should Know
Jan 13, 2020
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...
Continue ReadingCase Study: It Takes a Village
Jan 05, 2020
Objective A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and somethin...
Continue ReadingCook Up a Storm With These 5 Promotional Products
Dec 29, 2019
There are hundreds of cooking gadgets that claim to make people’s lives easier but many of them end up collecting dust in the junk drawer. We’ve found the best and most useful kitchen prod...
Continue ReadingYour Guide to Promotional Shirts
Dec 22, 2019
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...
Continue Reading8 Elegant & Engravable Promotional Products
Dec 15, 2019
The promotional products industry has become so successful for one reason: people like free stuff. It’s true! So, how do you know which of the millions of products you want to be associated with...
Continue Reading6 Things You're Missing out on by Not Using Promotional Products
Dec 08, 2019
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...
Continue ReadingCase Study: This Promotional Product is in the Bag
Nov 30, 2019
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...
Continue ReadingCase Study: A Gift to Build a Dream On
Nov 23, 2019
Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at ...
Continue Reading6 Snap-Worthy Products for Every Photographer
Nov 16, 2019
Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...
Continue ReadingCase Study: A Flavorful Promotion
Nov 09, 2019
A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case Hi...
Continue ReadingCase Study: A Hole in One Promotion
Nov 02, 2019
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...
Continue Reading10 Luxurious Products for Your VIP Customers
Oct 26, 2019
Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...
Continue ReadingWhy You Should Be Having More Fun at Work
Oct 18, 2019
In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...
Continue Reading5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N
Oct 11, 2019
Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...
Continue Reading5 Ways to Boost Employee Morale
Oct 04, 2019
When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...
Continue ReadingCorporate Social Responsibility and the Beauty of Giving Back
Sep 27, 2019
Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it?But it doesn&rs...
Continue ReadingCase Study: Charity Fundraiser
Sep 20, 2019
The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...
Continue Reading5 Awesome Recreational Wearables
Sep 13, 2019
Did you know that wearables are the #1 best-received promotional product? Add your logo to these fresh wearables and make your brand a walking advertisement with innumerable impressions all year long!...
Continue Reading7 Ways to Take Advantage of Your Lunch Break
Sep 05, 2019
Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...
Continue ReadingCase Study: It's in the Bag
Aug 29, 2019
Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...
Continue Reading6 On-the-Go Products for Travelers
Aug 22, 2019
Being prepared isn't just for the Scouts, it's good advice for anyone who lives life on the go! Add your logo to these hospitality and travel themed promotional products and your customers wil...
Continue ReadingYour Graphic & Web Design Cheat Sheet
Aug 15, 2019
The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...
Continue ReadingCase Study: Pull Up a Chair and Stay Awhile
Aug 07, 2019
Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...
Continue ReadingHow to Gain Inspiration in 5 Minutes
Jul 31, 2019
People demand a lot of creativity from professionals these days. We live in the era of media overload, where viral video marketing and colorful infographics have become accepted means of engaging an a...
Continue ReadingWhy You Need Promotional Products
Jul 24, 2019
In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...
Continue ReadingGive Your School Clubs a Boost With These Promotional Products
Jul 17, 2019
School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...
Continue ReadingA Lunch That Packs a Punch
Jul 10, 2019
Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...
Continue ReadingEmotion and Promotion - The Emotional Value of Promotional Products
Mar 15, 2019
The simple gesture of just bringing a gift to a client or prospect can brighten up their day. They will remember the gesture and your company. They will most likely not throw it out, so if you&rsquo...
Continue ReadingWe've Acquired an Award-Winning Graphic Design & Photography Firm in Idaho Falls!
Mar 15, 2019
BLUE PHOENIX BRANDING EXPANDS; ACQUIRES AWARD-WINNING DESIGN FIRM Regional promotional and branding experts, Blue Phoenix Branding, are excited to announce the acquisition of award-winning design fi...
Continue ReadingSome of the HOTTEST Promo Products in the 1st Quarter of 2019, According to MZD.
Mar 15, 2019
You're not going to find cheap bags or throwaway toys here. Nope. Blue Phoenix Branding specializes in quality, customizable promotional products in Idaho, Oregon, and Utah and w...
Continue ReadingWe're UNLEASHED in Idaho Falls
Mar 15, 2019
The Blue Phoenix Launch Party in Idaho Falls was an incredible success thanks to our phenomenal clients, guests, friends, and family who attended our event at College of Eastern Idaho. We showed off...
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